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Youku Tudou, Inc. (China) - Facts, Figures and Analytical Insights

Abstract

This report presents quick facts about Youku Tudou, Inc., which is principally an Internet Television Company. Illustrated with 43 tables, the report showcases the company's recent news stories and events, sales performance, key markets and market position as against its competitors operating in the industry.

Code: PCP-65774
Price: $2150
Company Type: Public
Pages: 48
Date: November 2015
Market Data Tables: 43

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Table 1: Youku Tudou, Inc.'s Revenues by Category (2013-2014) in Percentages for Brand Advertising Revenue and Other Revenue......4
Digital Advertising......6
Table 2: Digital Advertisement Display by Medium Worldwide (2014) – Percentage Market Share Breakdown by Value for Internet, Magazines, Newspapers, Radio, TV and Others......6
Table 3: Global Digital Video Ad Spend (2014) in US$ Million......7
Table 4: Digital Advertising Market by Category in the US (2015) - Percentage Share Breakdown by Value for Classified and Directories, Display, Search, and Others......8
Table 5: Digital Video Ad Spend in the US (2014) in US$ Million......9
Table 6: Spending on Digital Advertising by Country Worldwide (2015) - Percentage Market Share Breakdown by Value for China, Germany, Japan, UK, USA, and Others......10
Table 7: Digital Ad Spending by Segment in the US (2014) - Percentage Market Share Breakdown by Value Sales for Digital Video Ad Spend, and Others......11
Table 8: Spending on Local Advertising by Category in the US (2015) - Percentage Market Share Breakdown by Value for Online and Digital, and Traditional......12
Internet Advertising......13
Table 9: Advertising through Internet by Category in the US (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Digital Video, Display/Banner Ads, Email, Lead Generation, Mobile, Paid Search, Rich Media and Sponsorship......13
Table 10: Advertising through Internet Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Automotive, Entertainment, Financial/Insurance, Government, Media, Packaged Goods, Retail, Technology, Telecommunications, Travel/Leisure and Others......14
Table 11: Global Internet Advertising (2014) in US$ Million......15
Table 12: Internet Advertising in Western Europe (2014) in US$ Million......16
Table 13: Internet Advertising Market in China (2014) in RMB Million......17
Table 14: Spending on Advertising through Internet by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Japan, and Others......18
Table 15: Spending on Advertising through Internet by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Czech Republic, Poland, Russia, Turkey, and Others......19
Table 16: Spending on Advertising through Internet by Country in Latin America (2014) - Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Chile, Colombia, Venezuela, and Others......20
Table 17: Spending on Advertising through Internet by Country in North America (2014) - Percentage Market Share Breakdown by Value Sales for Canada, and USA......21
Table 18: Spending on Advertising through Internet by Country in Western Europe (2014) - Percentage Market Share Breakdown by Value Sales for France, Germany, UK, and Others......22
Table 19: Spending on Advertising through Internet by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Australia, France, Germany, Japan, South Korea, UK, USA, and Others......23
Table 20: Spending on Advertising through Internet by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia-Pacific, North America, Western Europe, and Others......24
Table 21: Spending on Advertising through Internet by Type in the US (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Display, Internet Video, Rich Media, Paid Search, and Social Media......25
Online Advertising......26
Table 22: Global Online Advertising Market (2014) in US$ Million......26
Table 23: Global Online Advertising Spend (2014) in US$ Million......27
Table 24: Online Advertisement Market in India (2014) in US$ Million......28
Table 25: Online Advertising by Category in the US (2015) - Percentage Market Share Breakdown by Value for Banner, Rich Media, and Sponsorship......29
Table 26: Online Advertising by Segment Worldwide (2014) - in Units for Mobile formats, Out of home, Print, Radio, Search, Social formats, TV, Video, and Others......30
Table 27: Online Advertising Market by Category in Germany (2015) - Percentage Share Breakdown by Value for Affiliate and Classifieds, Display, Mobile, Search Engine Marketing (SEM), and Video......31
Table 28: Online Advertising Market by Category in the US (2014) - Percentage Share Breakdown by Value for Classifieds/Auctions, Display Advertising, Lead Generation/E-mail, Mobile, and Search......32
Table 29: Online Advertising Market by Region Worldwide (2014) - Percentage Breakdown by Value for Asia-Pacific, Central and Eastern Europe, Latin America, Middle East and Africa, North America, and Western Europe......33
Table 30: Online Advertising Market by Segment in China (2014) - Percentage Share Breakdown by Value Sales for Display, Paid Search, and Others......34
Table 31: Online Advertising Market by Segment Worldwide (2015) - Percentage Share Breakdown by Value for Classified, Desktop Display, and Mobile Display......35
Table 32: Online Advertising Market in the US (2014) in US$ Million......36
Table 33: Online Advertising Spend through Medium in Australia (2014) - Percentage Breakdown by Value for Classifieds, Display, Search and Directories......37
Table 34: Spending on Advertising through Online by Type Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Digital Video, Display Ads, Lead Generation, Mobile, Rich Media, Search, and Sponsorship......38
Table 35: Global Online Search Advertising Market (2014) in US$ Million......39
Table 36: Online Search Ads Market by Company in the US (2014) - Percentage Share Breakdown for Google and Others......40
Table 37: Online Search Ads Market by Media in the US (2012-2017) in US$ Million for Mobile and Others......41
Table 38: Online Search Ads Market in China (2012-2017) in US$ Million......42
Table 39: Online Search Advertising Market by Country Worldwide (2014) - Percentage Share Breakdown by Value for US, and Others......43
Digital Advertising......44
Table 40: Market Shares of Leading Digital Display, Rich Media, Video Advertising Companies by Value Sales Worldwide (2014) - Percentage Breakdown for Facebook, Inc., Twitter, Inc., and Others......44
Table 41: Market Shares of Leading Digital Advertising Companies in Japan (2014) - Percentage Breakdown by Value for Asatsu-DK, Inc., Dentsu, Inc., Hakuhodo, Inc. and Others......45
Online Advertising......46
Table 42: Market Shares of Leading Online Advertising Companies in China (2015) - Percentage Breakdown by Value for Baidu, Inc., Google, Inc., Sina Corporation, Sohu, Inc., Taobao, Tencent Holdings Limited, and Others......46
Table 43: Market Shares of Leading Online Advertising Companies Worldwide (2014) - Percentage Breakdown by Value Sales for Facebook, Inc., Google, IAC/ InterActiveCorp (IAC), Microsoft Corporation, Twitter Inc., Yahoo! Inc., and Others (Includes AOL, Inc., Pandora, LinkedIn, Millenial Media)......47