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Mediaset Espana Comunicacion S.A . (Spain) - Facts, Figures and Analytical Insights

Abstract

This report presents quick facts about Mediaset Espana Comunicacion S.A ., which is principally involved in providing Public Television Services. Illustrated with 120 tables, the report showcases the company's recent news stories and events, sales performance, key markets and market position as against its competitors operating in the industry.

Code: PCP-01251
Price: $3500
Company Type: Public
Pages: 122
Date: September 2015
Market Data Tables: 120

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Table 1: Mediaset España Comunicación S.A.’s Sales by Business Segment Worldwide (2013-2014) in Percentage for Advertising and Others......2
Television Advertising......3
Table 2: Spending on Advertising through Television by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Indonesia, Japan, South Korea, and Others......3
Table 3: Advertising through Television by Type in Australia (2014) - Percentage Market Share Breakdown by Value Sales for Metropolitan TV, Regional TV, Subscription TV and Others......4
Table 4: Advertising through Television Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Alcohol, Automotive, Cosmetics & Toiletries, Drug Products, Entertainment, Financial/Insurance, Food, Restaurants, Retail, Telecommunications and Others......5
Table 5: Spending on Advertising through Television by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Poland, Russia, Turkey, and Others......6
Table 6: Spending on Advertising through Television by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia-Pacific, Latin America, North America, Western Europe, and Others......7
Table 7: Spending on Advertising through Television by Country in Latin America (2014) - Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Mexico, and Others......8
Table 8: Spending on Advertising through Television by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Brazil, China, USA, and Others......9
Table 9: Spending on Advertising through Television by Country in Middle East and North Africa (2014) - Percentage Market Share Breakdown by Value Sales for Egypt, Pan Arab, and Others......10
Table 10: Spending on Advertising through Television by Country in North America (2014) - Percentage Market Share Breakdown by Value Sales for Canada, and USA......11
Table 11: Spending on Advertising through Television by Medium in the US (2014) - Percentage Market Share Breakdown by Value Sales for National Cable, Network, Spot TV, and Syndication......12
Table 12: Advertising through Television in the US (2014) in US$ Million......13
Table 13: Advertising Spending through Cable TVs in the US (2014) - Percentage Share Breakdown by Value for Comcast Corporation, Time Warner, Inc., Viacom Media Networks, and Walt Disney Company, The......14
Table 14: Spending on Advertising through Television by Country in Western Europe (2014) - Percentage Market Share Breakdown by Value Sales for Belgium, France, Germany, Italy, Spain, UK, and Others......15
Advertising......16
Table 15: Global Marketing/Advertising Automation Market (2014) in US$ Million......16
Table 16: Advertising Market by Medium Worldwide (2014) - Percentage Share Breakdown by Value Sales for Cable TV, Digital (Internet & Mobile), Direct Mail, Directories, Local TV (ex. Cable), Magazines, National TV (ex. Cable), Newspapers, Outdoor and Radio......17
Table 17: Advertising Market by Segment Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Online Advertising, Online Display, Rich Media, Video Advertising, Socially-Enabled Advertising, and Others......18
Table 18: Spending on Advertising by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia Pacific, Latin America, North America, Western Europe, and Others......19
Table 19: Spending on Advertising by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for China, Germany, USA, and Others......20
Table 20: Spending on Advertising by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Japan, and Others......21
Table 21: Advertising Market by Category in Australia (2014) - Percentage Share Breakdown by Value Sales for Cinema, Metro TV FTA, Online, Outdoor, Print (excluding Directories), Print Directories, Radio and Others (Includes Regional TV - FTA, and Subscription)......22
Table 22: Advertising Market by Channel in Australia (2014) - Percentage Share Breakdown by Value for Quokka, Radio, The West Australian (Including Magazines) and Others......23
Table 23: Advertising Market by Type in Australia (2014) - Percentage Share Breakdown by Value for Magazines, Metropolitan TV, Newspapers, Online, Radio, Regional TV, Subscription TV, and Others......24
Table 24: Advertising Market in Australia (2014) in A$ Million......25
Table 25: Advertising Market by Segment in Australia (2014) - Percentage Share Breakdown by Value Sales for Magazines, Newspapers, Online, Radio and Others......26
Table 26: Advertising Market by Category in Brazil (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others......27
Table 27: Advertising Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Catalogue/Direct Mail, Community Newspapers, Conventional Television, Daily Newspapers, Internet, Magazines, Mobile, Out-of-Home, Radio, Specialty Television, Yellow Pages, Miscellaneous......28
Table 28: Spending on Advertising by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Poland, Russia, Turkey, and Others......29
Table 29: Advertising Market by Category in China (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others......30
Table 30: Advertising Market by Medium in China (2014) - Percentage Share Breakdown by Value for Broadcast, Internet (Non-Video), Magazines, Mobile, Newspapers, Online Videos and Television......31
Table 31: Advertising Market by Medium in France (2014) - Percentage Share Breakdown by Value Sales for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and TV......32
Table 32: Advertisement Market in India (2014) in US$ Million......33
Table 33: Advertising Market by Category in India (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others......34
Table 34: Advertising Market by Media in Japan (2014) - Percentage Share Breakdown by Value for Internet, Magazine, Newspaper, Radio, Television, and Others......35
Table 35: Spending on Advertising by Country in Latin America (2014) – Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Colombia, Mexico, and Others......36
Table 36: Spending on Advertising by Country in Middle East and Africa (2014) - Percentage Market Share Breakdown by Value Sales for Egypt, Kuwait, Pan Arab, Saudi Arabia, UAE, and Others......37
Table 37: Advertising Market by Segment in North America (2014) - Percentage Market Share Breakdown by Value Sales for Online Advertising, Online Display, Rich Media, Video Advertising, and Others......38
Table 38: Spending on Advertising by Country in North America (2014) – Percentage Market Share Breakdown by Value Sales for Canada, and USA......39
Table 39: Advertising Market by Category in Russia (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others......40
Table 40: Advertising Market by Segment in Russia (2014) - Percentage Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, TV, and Cinema and Others......41
Table 41: Advertising Market by Channel in Russia (2014) - Percentage Share Breakdown by Volume Sales for Mail.ru (excl. OK), OK, Radio (Russia), TV (Channel 1), TV (CTC Media), TV (NTV), TV (Russia), TV (TNT), Vkontakte, Yandex, and Others......42
Table 42: Advertising Market in the US (2014) in US$ Million......43
Table 43: Advertising Spending through Network TVs in the US (2014) - Percentage Share Breakdown by Value for CBS Corporation, Comcast Corporation, CW Television Network, Twenty-First Century Fox, Inc., and Walt Disney Company, The......44
Table 44: Advertising Revenue through Television by Type in the US (2014) - Percentage Share Breakdown by Value for Local Broadcast TV, Local Cable TV, National Cable TV, National Syndicati, National T Spanish Language, and Network Broadcast TV......45
Table 45: Spending on Advertising by Sector in the US (2014) - Percentage Breakdown by Value Sales for Traditional, and Digital......46
Table 46: Advertising through TV by Type in the UK (2014) - Percentage Market Share Breakdown by Value for Free-to-air TV and Multichannel TV......47
Table 47: Spending on Advertising by Country in Western Europe (2014) – Percentage Market Share Breakdown by Value Sales for France, Germany, Italy, Spain, Switzerland, UK, and Others......48
Table 48: Advertising Market by Country Worldwide (2014) - Percentage Breakdown for Argentina, Australia, Brazil, China, Colombia, Germany, Hong Kong, India, Indonesia, Japan, Russia, UK, USA, and Others......49
Digital Advertising......50
Table 49: Global Digital Video Ad Spend (2014) in US$ Million......50
Table 50: Digital Video Ad Spend in the US (2014) in US$ Million......51
Table 51: Digital Ad Spending by Segment in the US (2014) - Percentage Market Share Breakdown by Value Sales for Digital Video Ad Spend, and Others......52
Display Advertising......53
Table 52: Display Advertising Spend through Source in Australia (2014) - Percentage Market Share Breakdown by Value for Communications, Entertainment, Finance, Government,Health, Media, Motor Vechicles, Real Estate, Recruitment, Retail, Services, Travel, and Others......53
Table 53: Display Advertising Domestic Market in the US (2014) in US$ Million......54
Media Advertising......55
Table 54: Global Spending on Media through Advertising (2014) in US$ Billion......55
Table 55: Global Automotive Ad Spending through Media (2014) in US$ Thousand......56
Table 56: Spending on Media by Region Worldwide (2014) - Percentage Market Share Breakdown by Value for Asia-Pacific, Europe, Latin America, Middle East & Africa, and North America......57
Table 57: Global Market for Media Tablets by Region/Country (2014): Percentage Market Share Breakdown for US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America......58
Table 58: Media Intelligence Market in Asia-Pacific (2014) in US$ Million......59
Table 59: Media Measurement & Analysis Market in Asia-Pacific (2014) in US$ Thousand......60
Table 60: Media Monitoring Market in Asia-Pacific (2014) in US$ Million......61
Table 61: Media Release & Distribution Market in Asia-Pacific (2014) in US$ Thousand......62
Table 62: Advertising through Media Market by Segment in Canada (2014) – Percentage Share Breakdown by Value Sales for Automotive, Dealer Automotive, Drug Products, Entertainment, Financial/Insurance, Food, Restaurants, Retail, Telecommunications, Travel & Transportation and Others......63
Table 63: Spending on Advertising through Major Media by Medium in France (2014) - Percentage Market Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television......64
Table 64: Spending on Media through Advertising in France (2014) in £ Million......65
Table 65: Spending on Media through Advertising in Germany (2014) in £ Million......66
Table 66: Spending on Advertising through Major Media by Medium in Germany (2014) - Percentage Market Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television......67
Table 67: Media & Entertainment Market in India (2014) in INR Million......68
Table 68: Media and Entertainment Market by Category in India (2014) – Percentage Share Breakdown by Value Sales for Animation & Visual Effects (VFX), Digital Advertising, Films, Gaming, Music, Out of Home (OOH), Print, Radio, and Television......69
Table 69: Spending on Advertising through Media and Entertainment by Machinery and Equipment Manufacturers in India (2014) - Percentage Market Share Breakdown by Value Sales for Digital Advertising, Out Of Home(OOH), Print, Radio, and Television......70
Table 70: Spending on Advertising through Major Media by Medium in Italy (2014) - Percentage Market Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television......71
Table 71: Spending on Advertising through Major Media by Medium in Spain (2014) - Percentage Market Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television......72
Table 72: Spending on Media through Advertising in Spain (2014) in £ Million......73
Table 73: Spending on Media by Category in the UK (2014) - Percentage Market Share Breakdown by Value for Cinema, Magazines, News Papers, Outdoor, Radio, Search & Online, and TV......74
Table 74: Spending on Media through Advertising in the UK (2014) in £ Millions......75
Table 75: Advertising Market by Media in the US (2014) - Percentage Share Breakdown by Value Sales for Direct Media, Local Media, and National Media......76
Table 76: Advertising Market by Media in the US (2014) - Percentage Share Breakdown by Value Sales for Cable TV, Direct Mail, Directories, Local Broadcast TV, Magazines, National Broadcast, Syndicated TV, Newspapers, Outdoor, Radio, and Others......77
Table 77: Direct Media Advertising Market by Medium in the US (2014) – Percentage Share Breakdown by Value Sales for Direct Mail, Directories, Internet Yellow Pages, Lead Generation, and Paid Search......78
Table 78: Spending on Advertising through Major Media by Medium in the US (2014) - Percentage Market Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television......79
Table 79: Time Spent on Media by Adults in the US (2014) - Percentage Market Share Breakdown by Volume for Digital, Print, Radio, TV, and Others......80
Table 80: Local Media Advertising Market by Medium in the US (2014) - Percentage Share Breakdown by Value Sales for Local Broadcast Radio, Local Broadcast TV, Local Cable TV, Local Digital, Online Media, Local Newspapers, Local TV Political Advertising, and Outdoor......81
Table 81: Retail Ad Spending through Media in the US (2014) in US$ Million......82
Table 82: Wireless Ad Spending through Media in the US (2014) in US$ Thousand......83
Table 83: National Media Advertising Market by Medium in the US (2014) - Percentage Share Breakdown by Value Sales for Magazines, National Cable TV, National Digital, Online Media, National Newspapers, National Syndication, Network Broadcast TV English Language, Network Broadcast TV Spanish Language, Network, and Satellite Radio......84
Table 84: Beer Ad Spending through Media in the US (2014) in US$ Thousand......85
Table 85: Insurance Ad Spending through Media in the US (2014) in US$ Thousand......86
Spending on Advertising......87
Table 86: Global Spending on Advertising (2014) in US$ Million......87
Table 87: Spending on Advertising through Sector Worldwide (2014) - Percentage Share Breakdown by Value for Automotive, Consumer Electronics and Technology, Entertainment and Media, Food and Beverages (incl. Alcohol), Household Products, Personal Care, Pharmaceuticals, Restaurants, Retail, Telecommunications, and Others......88
Table 88: Spending on Advertising through Medium Worldwide (2014) - Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television......89
Table 89: Spending on Advertising through Hispanic Media Worldwide (2014) - Percentage Market Share Breakdown by Value for Cable TV, Internet, Magazines, Network TV, Newspapers, Spot Radio and Spot TV......90
Table 90: Spending on Advertising through Mobile by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia-Pacific, US, Western Europe, and Others......91
Table 91: Spending on Advertising through Medium in Asia-Pacific (2014) – Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television......92
Table 92: Advertising through Out-of-Home Medium Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Alcohol, Automotive, Entertainment, Financial/Insurance, Food, Media Promotion, Restaurants, Retail, Telecommunications, Travel/Leisure and Others......93
Table 93: Spending on Advertising through Medium in China (2014) - Percentage Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television......94
Table 94: Personal Computer (PC) Advertising Market in China (2014) in US$ Million......95
Table 95: Spending on Advertising through Media in India (2014) - Percentage Market Share Breakdown by Value for Internet, Print, Television, and Others......96
Table 96: Spending on Advertising through Print Media by Language in India (2014) - Percentage Market Share Breakdown by Value for English, Hindi, Tamil, Telugu, and Others......97
Table 97: Spending on Advertising through Media in the UK (2014) – Percentage Market Share Breakdown by Value for Internet, Print, Television, and Others......98
Table 98: Spending on Advertising through Media in the US (2014) – Percentage Market Share Breakdown by Value for Internet, Print, Television, and Others......99
Table 99: Spending on Advertising through Media in the US (2014) in US$ Million......100
Table 100: Spending on Direct Mail Advertising by Category in the US (2014) - Percentage Market Share Breakdown by Value Sales for Addressed, and Unaddressed......101
Table 101: Spending on Advertising by Category in the US (2014) – Percentage Market Share Breakdown by Value Sales for Major Media, and Marketing Services......102
Table 102: Spending on Advertising through Cable TV in the US (2014) in US$ Million......103
Table 103: Spending on Advertising through Network TV in the US (2014) in US$ Million......104
Table 104: Personal Care Ad Spending through Media in the US (2014) in US$ Thousand......105
Table 105: Beverages Ad Spending through Media in the US (2014) in US$ Thousand......106
Table 106: Spending on Advertising through Cinema in the US (2014) in US$ Thousand......107
Table 107: Spending on Advertising through Medium in Western European (2014) - Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television......108
Television Advertising......109
Table 108: Market Shares of Leading Advertising Companies through Television in Japan (2014) - Percentage Breakdown by Value for Asatsu-DK, Inc., Dentsu, Inc., Hakuhodo, Inc., and Others......109
Television Services......110
Table 109: Market Shares of Leading Television Service Subscribers by Volume in Latin America (2014) - Percentage Breakdown for Sky Brasil Services, Ltd., Compañía Anónima Nacional de Teléfonos de Venezuela (Cantv) and Other Pan Americana......110
Table 110: Market Shares of Leading Television Service Providers by Value Sales in Latin America (2014) - Percentage Breakdown for Sky Brasil Services, Ltd., Compañía Anónima Nacional de Teléfonos de Venezuela (Cantv) and Other Pan Americana......111
Advertising and Marketing......112
Table 111: Global Marketing Analytics Market (2014) in US$ Million......112
Table 112: Market Shares of Leading Advertising and Marketing Providers Worldwide (2014) - Percentage Market Share Breakdown by Value for Dentsu Aegis Network Ltd., Havas Media Group, Interpublic Group Plc, Omnicom Group, Inc., Publicis Groupe, and WPP Plc......113
Digital Advertising......114
Table 113: Market Shares of Leading Digital Advertising Companies in Japan (2014) - Percentage Breakdown by Value for Asatsu-DK, Inc., Dentsu, Inc., Hakuhodo, Inc. and Others......114
Table 114: Market Shares of Leading Digital Display, Rich Media, Video Advertising Companies by Value Sales Worldwide (2014) - Percentage Breakdown for Facebook, Inc., Twitter, Inc., and Others......115
Display Advertising......116
Table 115: Market Shares of Leading Display Advertising Companies by Value Sales in Russia (2014) - Percentage Breakdown for Mail.Ru Group, Yandex, and Others......116
Table 116: Market Shares of Leading Domestic Display Advertising Companies in the US (2014) - Percentage Breakdown by Value for AOL Inc., Facebook.com, Google, Yahoo! Inc., and Others......117
Media Ad Spending......118
Table 117: Market Shares of Leading Media Intelligence Companies by Value Worldwide (2014) - Percentage Breakdown for Business Wire, Cision AB, Gorkana, iSentia, Marketwired, Meltwater Group, NASDAQ OMX Group, Inc., UBM-PR Newswire, Vocus, and Others......118
Table 118: Market Shares of Leading Automotive Manufacturers Advertising Spending through Media Worldwide (2014) - Percentage Breakdown by Value for Bayerische Motoren Werke AG, Fiat (Chrysler Group LLC), Ford Motor Company, General Motors Company, Honda Motor Company, Ltd., Hyundai Motor Company, Kia Motors Corporation, Nissan Motor Company, Ltd., Toyota Motor Corporation, Volkswagen Automotive Company, Ltd. and Others......119
Table 119: Market Shares of Leading Media Ad Spending Retailers in the US (2014) - Percentage Breakdown by Value for Best Buy Company, Inc., Gap, Inc., The, Home Depot, The, J. C. Penney Company, Inc., Kohl's Corporation, Lowe's Companies, Inc. , R. H. Macy & Co., Sears Holdings Corporation, Target Corporation, Wal-Mart Stores, Inc., and Others......120
Table 120: Market Shares of Leading Beverage Brands Spending through Media Ads in the US (2014) - Percentage Share Breakdown by Volume for Coca-Cola Company, The (Coke, Minute Maid), Dr Pepper Snapple Group Inc. (Dr Pepper), Nestlé S.A. (Nestle Pure Life), PepsiCo, Inc. (Gatorade, Mountain Dew, Pepsi), Others......121