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DIAGEO Plc (UK) - Facts, Figures and Analytical Insights

Abstract

This report presents quick facts about DIAGEO Plc, which is principally involved in Alcoholic Beverages Business. Illustrated with 174 tables, the report showcases the company's recent news stories and events, sales performance, key markets and market position as against its competitors operating in the industry.

Code: PCP-00143
Price: $3500
Company Type: Public
Pages: 179
Date: November 2015
Market Data Tables: 174

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Table 1: Diageo Plc’s Sales by Geographic Region Worldwide (2014-2015) in Percentage for North America, Europe, Africa, Latin America and Caribbean, Asia-Pacific and Corporate and Others......4
Table 2: Diageo Plc’s Sales by Country Worldwide (2014-2015) in Percentage for Great Britain, United States, India and Rest of World*......5
Table 3: Diageo Plc’s Sales by Product Segment Worldwide (2014-2015) in Percentage for Spirit, Beer, Wine, Ready to Drink, and Others......6
Beer ......8
Table 4: Beer Market by Region Worldwide (2014) - Percentage Share Breakdown by Volume Sales for Africa & Middle East, Asia-Pacific, Brazil, Central & Eastern Europe, China, Latin America, other North America, USA, and Western Europe......8
Table 5: Beer Market by Category Worldwide (2015) - Percentage Share Breakdown by Volume for Craft, Import, and Others......9
Table 6: Beer Market by Segment Worldwide (2014) - Percentage Share Breakdown by Value Sales for International Premium, Local Premium, and Mainstream & Economy......10
Table 7: Beer Market by Segment Worldwide (2014) - Percentage Share Breakdown by Volume Sales for International Premium, Local Premium, and Mainstream & Economy......11
Table 8: Beer Market by Tier Worldwide (2014) - Percentage Share Breakdown by Volume Sales for High, Low, and Middle......12
Table 9: Beer + RTD/Cider Market by Category Worldwide (2015) - Percentage Share Breakdown by Volume for Beer, and RTD/Cider......13
Table 10: Beer Sales by Category in Africa (2015) - Percentage Market Share Breakdown by Value for Off Premise, and On Premise......14
Table 11: Beer Market by Segment in Australia (2014) - Percentage Share Breakdown by Value Sales for International Premium, Local Premium, and Mainstream & Economy......15
Table 12: Beer Market by Segment in Australia (2014) - Percentage Share Breakdown by Volume Sales for International Premium, Local Premium, and Mainstream & Economy......16
Table 13: Beer Market by Package Type in Brazil (2014) - Percentage Share Breakdown by Value Sales for Aluminium and Glass......17
Table 14: Beer Market by Packaging Type in Brazil (2014) - Percentage Breakdown by Value for Can and Others......18
Table 15: Beer Market by Packaging Type in China (2014) Percentage Breakdown by Value for Can and Others......19
Table 16: Beer Market by Segment in China (2014) - Percentage Share Breakdown by Value Sales for Economy, Middle market, Premium, and Ultra-Premium......20
Table 17: Beer Market by Segment in China (2014) - Percentage Share Breakdown by Value Sales for International Premium, Local Premium, and Mainstream & Economy......21
Table 18: Beer Market by Segment in China (2014) - Percentage Share Breakdown by Volume Sales for International Premium, Local Premium, and Mainstream & Economy......22
Table 19: Beer Sales by Segment in China (2014) - Percentage Market Share Breakdown by Value for Domestic Economy Lager, Domestic Premium Lager, Domestic Standard Lager, Imported Premium Lager, and Low Alcohol Beer......23
Table 20: Beer Market by Category in Colombia (2015) - Percentage Share Breakdown by Value for Alcohol, and Beverage......24
Table 21: Beer Market by Segment in Colombia (2014) - Percentage Share Breakdown by Value Sales for International Premium, Local Premium, and Mainstream & Economy......25
Table 22: Beer Market by Segment in Colombia (2014) - Percentage Share Breakdown by Volume Sales for International Premium, Local Premium, and Mainstream & Economy......26
Table 23: Beer Market by Category in Ecuador (2015) - Percentage Share Breakdown by Value for Alcohol, Beverage, and Others......27
Table 24: Beer Market by Category in El Salvador (2015) - Percentage Share Breakdown by Value for Alcohol, Beverage, and Others......28
Table 25: Beer Market by Country in Europe (2015) - Percentage Share Breakdown by Volume for Denmark, Finland, Germany, Italy, Latvia, Lithuania, and Other......29
Table 26: Beer Market by Packaging Type in Finland (2015) - Percentage Share Breakdown by Volume for Cans, Draught, Returnable Bottles, and Others......30
Table 27: Beer Market by Category in Honduras (2015) - Percentage Share Breakdown by Value for Alcohol, Beverage, and Others......31
Table 28: Premium Beer Market by Segment in Latin America (2014) - Percentage Share Breakdown by Volume Sales for International, Local, and Regional......32
Table 29: Beer Market by Packaging Type in North America (2014) - Percentage Breakdown by Value for Can and Others......33
Table 30: Beer Market by Category in Panama (2015) - Percentage Share Breakdown by Value for Alcohol, Beverage, and Others......34
Table 31: Beer Market in Poland (2014) in Thousand Hectolitres......35
Table 32: Beer Market by Segment in Russia (2015) - Percentage Share Breakdown by Value for Discount, Lower Mainstream, Premium and Upper Mainstream......36
Table 33: Beer Market by Category in the US (2015) - Percentage Share Breakdown by Volume for Economy, Premium Light, and Premium Regular......37
Table 34: Beer Market by Segment in the US (2014) - Percentage Share Breakdown by Value Sales for International Premium, Local Premium, and Mainstream & Economy......38
Table 35: Beer Market by Segment in the US (2014) - Percentage Share Breakdown by Volume Sales for Intl Premium, Local Premium, and Mainstream & Economy......39
Table 36: Beer Market in the US (2014) in Thousand Barrels......40
Table 37: Beer Sales by Segment in the US (2014) - Percentage Market Share Breakdown by Value for Dark Beer, Domestic Economy Lager, Domestic Premium Lager, Domestic Standard Lager, Imported Premium Lager, Low, Non-Alcohol Beer, and Stout......41
Table 38: Beer Sales by Segment in the US (2014) - Percentage Share Breakdown by Volume Sales for Above Premium, Economy, Premium Light, and Premium Regular......42
Consumption......43
Table 39: Global Beer Consumption (2014) in Thousand Kilolitres......43
Table 40: Beer Consumption by Region Worldwide (2014) - Percentage Market Share Breakdown by Volume Sales for Africa, Asia, Europe, Latin America, Middle East, North America and Oceania......44
Table 41: Beer Consumption by Country Worldwide (2014) in Thousand Litres for Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Croatia, Czech Republic, Denmark, Estonia, Finland, Germany, Holland, Hungary, Ireland, Latvia, Lithuania, Mexico, New Zealand, Panama, Poland, Romania, Russia, Slovakia, Slovenia, South Africa, Spain, United Kingdom, United States, and Venezuela......45
Table 42: Per Capita Beer Consumption by Country Worldwide (2014) in Litres for Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Croatia, Czech Republic, Denmark, Estonia, Finland, Germany, Holland, Hungary, Ireland, Latvia, Lithuania, Mexico, New Zealand, Panama, Poland, Romania, Russia, Slovakia, Slovenia, South Africa, Spain, United Kingdom, United States, and Venezuela......46
Table 43: Beer Consumption by Category in Africa (2014) - Percentage Market Share Breakdown by Value Sales for Economy, Mainstream, Premium, and Others......47
Table 44: Beer Consumption by Category in Angola (2014) - Percentage Market Share Breakdown by Value for Do Not Drink Beer, and Drink Beer......48
Table 45: Beer Consumption by Type in Australia (2014) - Percentage Market Share Breakdown by Volume Sales for Light, Mid, Premium Domestic, Premium International and Regular......49
Table 46: Beer Consumption by Segment in Czech Republic (2015) - Percentage Share Breakdown by Volume for Off-Trade, and On-Trade......50
Table 47: Per Capita Beer Consumption by Country in Europe (2014) in Litres for Czech Republic, France, Germany, Italy, Netherlands, Poland, Romania, Spain, Turkey, and United Kingdom......51
Table 48: Beer Consumption by Category in Nigeria (2014) - Percentage Market Share Breakdown by Value Sales for Lager, Malt, Stout, and Others......52
Production......53
Table 49: Global Beer Production (2014) in Thousand Kilolitres......53
Table 50: Beer Production by Region Worldwide (2014) - Percentage Share Breakdown by Volume for Africa, Asia, Europe, Latin America, North America, and Oceania......54
Table 51: Beer Production by Country Worldwide (2015) - Percentage Market Share Breakdown by Volume for Brazil, China, Germany, Russia, USA, and Others......55
Table 52: Beer Production in Africa by Country (2014) in Thousand Hectolitres for Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Chad, Congo (Brazzaville), DR Congo (Zaire), Egypt, Ethiopia, Gabon, Ghana, Ivory Coast, Kenya, Madagascar, Morocco, Mozambique, Namibia, Nigeria, Rwanda, South Africa, Tanzania, Togo, Tunisia, Uganda, Zambia, and Zimbabwe......56
Alcoholic Beverages......57
Table 53: Global Alcoholic Beverages Market (2014) in US$ Million......57
Table 54: Alcoholic Beverages Market by Category Worldwide (2014) - Percentage Share Breakdown by Value for Spirits and Others......58
Table 55: Alcoholic Beverages Market by Category Worldwide (2014) - Percentage Share Breakdown by Value Sales for Beer, Cider, Mixed Drinks, Spirits, and Wine......59
Table 56: Alcoholic Beverages Market by Category Worldwide (2015) - Percentage Share Breakdown by Volume for Beer + RTD/Cider, Distilled Spirits, and Wine......60
Table 57: Alcoholic Beverages Consumption by Category in Africa (2014) - Percentage Market Share Breakdown by Value Sales for Branded Beer, Sorghum Beer, Spirits, and Wine......61
Table 58: Alcoholic Beverages Consumption by Category in Africa (2014) - Percentage Market Share Breakdown by Value Sales for Cheap Spirits, Cheap Wine, Formal Lager, and Home Brews......62
Table 59: Alcoholic Beverages Consumption by Category in Africa (2014) - Percentage Market Share Breakdown by Value Sales for Mainstream, Premium, and Savings......63
Table 60: Alcoholic Beverages Market Shares by Category in Africa (2014) - Percentage Breakdown by Value Sales for Clear Beer, Informal Alcohol, Sorghum Beer, Spirits and Wine......64
Table 61: Alcoholic Beverages Sales by Segment in Australia (2014) - Percentage Market Share Breakdown by Value Sales for Beer, Cider (RTD), Spirits and Wine......65
Table 62: Alcoholic Beverages Sales by Segment in Australia (2014) - Percentage Market Share Breakdown by Volume for Beer, Cider (RTD), Spirits and Wine......66
Table 63: Alcoholic Beverages Market Shares by Category in Central & Eastern Europe (2014) - Percentage Breakdown by Value Sales for Clear Beer, Spirits and Wine......67
Table 64: Alcoholic Beverages Market Shares by Category in China (2014) - Percentage Breakdown by Value Sales for Clear Beer, Informal Alcohol, Spirits and Wine......68
Table 65: Alcoholic Beverages Market by Segment in East Africa (2014) - Percentage Share Breakdown by Value Sales for Emerging Beer, Emerging Spirits, Mainstream Beer, Mainstream Spirits, Premium Beer and Premium Spirits......69
Table 66: Alcoholic Beverages Market by Type in Finland (2015) - Percentage Share Breakdown by Volume for Beer, Spirits, Wine and Others......70
Table 67: Alcoholic Beverages Market by Category in India (2014) - Percentage Share Breakdown by Volume Sales for Beer, Country Liquor, Imported Liquor, and Indian Made Foreign Liquor (IMFL)......71
Table 68: Alcoholic Beverages Market by Category in India (2015) - Percentage Share Breakdown by Value for Beer, and Spirits......72
Table 69: Alcoholic Beverages Market Shares by Category in Latin America (2014) - Percentage Breakdown by Value Sales for Clear Beer, Informal Alcohol, Spirits and Wine......73
Table 70: Alcoholic Beverages Sales by Segment in New Zealand (2015) - Percentage Market Share Breakdown by Value for Beer, Cider, Ready-to-Drink (RTD),Spirits. and Others......74
Table 71: Alcoholic Beverages Market Shares by Category in North America (2014) - Percentage Breakdown by Value Sales for Clear Beer, Spirits and Wine......75
Table 72: Alcoholic Beverages Consumption by Product in South Africa (2014) - Percentage Market Share Breakdown by Value Sales for Beer, Spirits, and Wine......76
Table 73: Alcoholic Beverages Consumption in South Africa (2014) in Million Litres......77
Table 74: Alcoholic Beverages Market Shares by Category in South Africa (2014) - Percentage Breakdown by Value Sales for Clear Beer, Informal Alcohol, Sorghum Beer, Spirits and Wine......78
Table 75: Alcoholic Beverages Market by Category in the US (2014) - Percentage Share Breakdown by Volume for Whiskey, White Spirits and Others......79
Table 76: Alcoholic Beverages Retail Sales by Category in the US (2014) - Percentage Market Share Breakdown by Volume for Beer, Spirits and Wine......80
Liquor......81
Table 77: Liquor Market by Tier Worldwide (2014) - Percentage Share Breakdown by Volume Sales for High, Low, and Middle......81
Table 78: Liquor Market in Australia (2014) in Australian Dollar Million......82
Table 79: Liquor Market in Australia (2014) in Million Litres......83
Table 80: Indian Made Foreign Liquor (IMFL) Market by Category in India (2014) - Percentage Share Breakdown by Value Sales for Rum, Rum Brandy, Whiskey, and White Spirits......84
Spirits......85
Table 81: Global Spirits Market by Category (2014) - Percentage Share Breakdown by Volume Sales (9-litre cases) for Brandy, Cane, Flavoured Spirits, Gin/Genever, Mixed Drinks, National Spirits, Rum, Tequila, Vodka, Whisky, and Other Spirits......85
Table 82: Global Spirits Market by Category (2014) in Millions of 9-litre Cases......86
Table 83: Global Spirits Market by Region (2014) - Percentage Share Breakdown by Volume Sales (9-litre cases) for Africa & Middle East, Americas, Asia-Pacific, Commonwealth of Independent States (CIS), Europe and Rest of the World......87
Table 84: Global Vodka Market (2014) in Millions of 9-litre Cases......88
Table 85: Spirits Retail Sales by Region Worldwide (2014) - Percentage Market Share Breakdown by Value for Asia-Pacific, Australia & New Zealand, Eastern Europe, Latin America, Middle East and Africa (MEA), North America and Western Europe......89
Table 86: Spirits Retail Sales by Region Worldwide (2014) - Percentage Market Share Breakdown by Volume for Asia-Pacific, Eastern Europe, Latin America, Middle East and Africa (MEA), North America, Western Europe......90
Table 87: Spirits Market by Region Worldwide (2014) - Percentage Share Breakdown by Volume Sales for Africa & Middle East, Americas, Asia-Pacific, CIS, Europe, North America, and Duty Free......91
Table 88: Spirits Sales by Type Worldwide (2014) - Percentage Market Share Breakdown by Value for Brandy and Cognac, Gin, Liqueurs, Rum, Tequila (and Mescal), Vodka, Whiskies and Others......92
Table 89: Spirits Sales by Type Worldwide (2014) - Percentage Market Share Breakdown by Volume for Brandy and Cognac, Gin, Liqueurs, Rum, Tequila (and Mescal), Vodka, Whiskies and Others......93
Table 90: Spirits (Imported) Market by Product in China (2014) - Percentage Share Breakdown by Volume Sales for Cognac, Flavoured Spirits, Scotch, US Whiskey, Vodka, and Others......94
Table 91: Distilled Spirits Market by Brand in Philippines (2014) - Percentage Share Breakdown by Value Sales for Brandy, Gin, Rum, and Others......95
Table 92: US Spirits Market (2014) in '000s of 9-litre Cases......96
Table 93: Spirits Market by Category in the US (2014) - Percentage Share Breakdown by Volume Sales (9-litre cases) for Brandy, Cane, Flavoured Spirits, Gin/Genever, Rum, Tequila, Vodka and Whisky......97
Table 94: Spirits Market by Category in the US (2015) - Percentage Share Breakdown by Value for Rum, Scotch, Tequila, Vodka, Whiskey, and Others......98
Table 95: Spirits Market by Segment in the US (2015) - Percentage Share Breakdown by Value for High End Premium, Premium, Super Premium, and Others......99
Table 96: Spirits Market by Segment in the US (2015) - Percentage Share Breakdown by Volume for High End Premium, Premium, Super Premium, and Others......100
Table 97: Premium Spirits Market by Category in the US (2015) - Percentage Share Breakdown by Value for Cordials (Liqueurs), Rum, Tequila, Vodka, Whiskey, and Others......101
Table 98: Super Premium Spirits Market by Category in the US (2015) - Percentage Share Breakdown by Value for Brandy and Cognac, Tequila, Vodka, Whiskey, and Others......102
Table 99: High End Premium Spirits Market by Category in the US (2015) - Percentage Share Breakdown by Value for Brandy and Cognac, Cordials (Liqueurs), Rum, Vodka, Whiskey, and Others......103
Vodka......104
Table 100: Vodka Market by Segment in the US (2015) - Percentage Share Breakdown by Value for High End Premium, Premium, Super Premium, and Others......104
Whisky......105
Table 101: Whisky Market by Segment in Canada (2015) - Percentage Share Breakdown by Value for Premium, Super Premium, and Others......105
Table 102: Whisky Market by Segment in Ireland (2015) - Percentage Share Breakdown by Value for High End Premium, and Super Premium......106
Table 103: Blended Whiskey Market by Segment in the US (2015) - Percentage Share Breakdown by Value for Premium, and Others......107
Table 104: Whisky Market by Segment in the US (2015) - Percentage Share Breakdown by Value for High End Premium, Premium, Super Premium, and Others......108
Table 105: Whisky Market by Type in the US (2015) - Percentage Share Breakdown by Value for Blended Whiskey, Bourbon and Tennessee, Scotch Blended, Scotch Single, and Others......109
Table 106: High End Premium Whisky Market by Type in the US (2015) - Percentage Share Breakdown by Value for Bourbon and Tennessee, Scotch Blended, Scotch Single, and Others......110
Table 107: Premium Whisky Market by Type in the US (2015) - Percentage Share Breakdown by Value for Blended Whiskey, Bourbon and Tennessee, Scotch Blended, and Others......111
Table 108: Super Premium Whisky Market by Type in the US (2015) - Percentage Share Breakdown by Value for Bourbon and Tennessee, Scotch Blended, Scotch Single, and Others......112
Wine......113
Table 109: Wine Market by Tier Worldwide (2014) - Percentage Share Breakdown by Volume Sales for High, Low, and Middle......113
Table 110: Still Wine Market by Country Worldwide (2014) - Percentage Share Breakdown by Value for Argentina, Australia, Chile, France, Italy, New Zealand, South Africa and Spain......114
Table 111: Wine Sales by Category in the US (2015) - Percentage Market Share Breakdown by Volume for Off-Premise and On-Premise......115
Table 112: Varietal Wines Market by Type Worldwide (2015) - Percentage Share Breakdown by Value for Chardonnay, Carbernet Sauvignon, Merlot, Red Blends or Sweet Red Wines and Others......116
Beer......117
Table 113: Market Shares of Leading Beer Manufacturers by Shipments Worldwide (2014) - Percentage Breakdown by Volume for Anheuser-Busch InBev, Boston Beer Co., Inc., Crown Imports LLC, D.G. Yuengling & Son Inc., Dragon Gate USA, Heineken USA Inc, MillerCoors, North American Breweries, Inc., and Pabst Brewing Company......117
Table 114: Market Shares of Leading Beer Producers Worldwide (2014) - Percentage Breakdown by Volume for Anheuser-Busch InBev, Asahi Breweries, Ltd., Carlsberg Group, Grupo Modelo, Heineken Lager Beer, Kirin Brewery of America, LLC, Molson Coors Brewing Company, SABMiller Plc, Tsingtao Brewery Co., Ltd., Yanjing Beer Group, and Others......118
Table 115: Market Shares of Leading Beer Manufacturers in Africa (2015) - Percentage Breakdown by Volume for Castel Group, Diageo Plc, Heineken Lager Beer, SABMiller Plc, and Others......119
Table 116: Market Shares of Leading Beer Producers in Australia (2014) - Percentage Share Breakdown by Value Sales for Foster's Group Pty. Ltd., Kirin Company, Ltd., and Others......120
Table 117: Market Shares of Leading Beer Manufacturers in Brazil (2015) - Percentage Breakdown by Volume Shipments for Anheuser-Busch InBev NV, Brasil Kirin S.A., Grupo Petrópolis Ltda, Heineken N.V. and Others......121
Table 118: Market Shares of Leading Beer Brands by Volume Sales in Canada (2015) - Percentage Breakdown for Bud Light (Anheuser-Busch InBev NV), Budweiser (Anheuser-Busch InBev NV), Carling (Molson Coors Brewing Company), Coors Light (Coors Brewing Company), Labatt Brewing Company Ltd., Lucky Lager (Labatt Brewing Company Ltd.), Molson Coors Brewing Company, and Others......122
Table 119: Market Shares of Leading Beer Companies by Value Sales in China (2014) - Percentage Breakdown for Anheuser-Busch InBev, Beijing Yanjing Beer Group Corporation China Resources Snow Breweries Ltd., Tsingtao Brewery Co., Ltd., and Others......123
Table 120: Market Shares of Leading Beer Companies in China (2015) - Percentage Breakdown by Volume for Anheuser-Busch InBev (ABI), Beijing Yanjing Beer Group Corporation, China Resources Snow Breweries Ltd., Tsingtao Brewery Co. Ltd., and Others......124
Table 121: Market Shares of Leading Beer Manufacturers in Czech Republic (2015) - Percentage Breakdown by Volume for Budweiser Budvar Brewery, Heineken N.V., Pilsner Urquell, and Staropramen......125
Table 122: Market Shares of Leading Beer Manufacturers in Denmark (2015) - Percentage Breakdown by Volume for Carlsberg Group, Harboes Bryggeri A/S, Royal Unibrew A/S, and Others......126
Table 123: Market Shares of Leading Beer Producers in Denmark (2015) - Percentage Breakdown by Volume for Carlsberg Group, Royal Unibrew A/S, and Others......127
Table 124: Market Shares of Leading Beer Brands in Finland (2015) - Percentage Breakdown by Volume for Karhu, Karjala, Koff, Lapin Kulta, Olvi Special, and Others......128
Table 125: Market Shares of Leading Beer Producers in Finland (2015) - Percentage Breakdown by Volume for Carlsberg Group, Royal Unibrew A/S, and Others......129
Table 126: Market Shares of Leading Beer Manufacturers in India (2014) - Percentage Breakdown by Volume Sales for Mohan Meakin Group, SABMiller Plc, United Breweries Group, and Others......130
Table 127: Market Shares of Leading Beer Brands by Value Sales in Indonesia (2014) - Percentage Breakdown for Anker Bir, Bintang Zero, Bir Bintang, Guinness, Heineken, Intl Bali Hai and Others......131
Table 128: Market Shares of Leading Beer Producers in Latvia (2015) - Percentage Breakdown by Volume for Carlsberg Group, Royal Unibrew A/S, and Others......132
Table 129: Market Shares of Leading Beer Producers in Lithuania (2015) - Percentage Breakdown by Volume for Carlsberg Group, Royal Unibrew A/S, and Others......133
Table 130: Market Shares of Leading Beer Brands by Value Sales in Malaysia (2014) - Percentage Breakdown for Anchor Smooth, Anglia Shandy, Carlsberg Green, Guinness, Heineken, Tiger, and Others......134
Table 131: Market Shares of Leading Beer Producers by Volume Sales in Philippines (2014) - Percentage Breakdown for Asia Brewery, Inc., San Miguel Brewery, and Others......135
Table 132: Market Shares of Leading Brewing Companies in Philippines (2015) - Percentage Breakdown by Value for San Miguel Corporation and Others......136
Table 133: Market Shares of Leading Beer Companies by Value Sales in Poland (2014) - Percentage Breakdown for Carlsberg Group, Heineken NV, SABMiller Plc and Others......137
Table 134: Market Shares of Leading Beer Manufacturers in Poland (2014) - Percentage Share Breakdown by Volume Sales for Heineken Lager Beer, SABMiller plc, The Carlsberg Group, and Others......138
Table 135: Market Shares of Leading Beer Producers in Russia (2014) - Percentage Share Breakdown by Volume Sales for Anheuser-Busch InBev, Carlsberg Group, Efes Beverage Group, Heineken Lager Beer, and Others......139
Table 136: Market Shares of Leading Beer Brands by Value Sales in Singapore (2014) - Percentage Breakdown for Anchor, Baron's Strong Brew, Carlsberg, Guinness, Heineken, Tiger, and Others......140
Table 137: Market Shares of Leading Beer Brands by Value Sales in Thailand (2014) - Percentage Breakdown for Archa, Chang, Heineken, Leo, Singha, and Others......141
Table 138: Market Shares of Leading Beer Manufacturers in Turkey (2015) - Percentage Share Breakdown by Value for Anadolu Efes and Turk Tuborg Bira ve Malt Sanayii A.S.......142
Table 139: Market Shares of Leading Beer Brands by Volume Sales in the UK (2015) - Percentage Breakdown for Carling (Molson Coors Brewing Company), Carlsberg Group, Foster's (SABMiller Plc), Guinness (Diageo Plc), John Smith's Brewery, Stella Artois (Anheuser-Busch InBev), and Others......143
Table 140: Market Shares of Leading Beer Manufacturers in the UK (2015) - Percentage Breakdown by Volume for Anheuser-Busch InBev NV, Carlsberg A/S Ltd., Diageo Plc, Greene King Plc, Heineken UK Ltd., Molson Coors Brewing Co., SABMiller Plc, and Others......144
Table 141: Market Shares of Leading Beer Companies Spending through Media Ads in the US (2014) - Percentage Breakdown by Volume for Anheuser-Busch InBev, Boston Beer Company, The, Constellation Brands, Inc., Diageo, Heineken Lager Beer, MillerCoors and Others......145
Table 142: Market Shares of Leading Beer Manufacturers by Volume (Barrels) Sales in the US (2014) - Percentage Breakdown for Anheuser-Busch InBev N.V., Crown Imports LLC, Heineken USA, MillerCoors LLC, Pabst Brewing Company, and Others (Includes Boston Beer Company (Samuel Adams), D.G. Yuengling & Son, Inc., Diageo Guinness USA, Mark Anthony Brewing, Inc., North American Beverage Co among Others)......146
Table 143: Market Shares of Leading Beer Manufacturers in the US (2014) - Percentage Breakdown by Volume for Anheuser-Busch InBev, Boston Beer Company, The, Constellation Brands, Inc., D. G. Yuengling & Son, Diageo, Heineken Lager Beer, MillerCoors, North American Breweries, Pabst Brewing Company, The, and Others......147
Table 144: Market Shares of Leading Beer Producers by Value Sales in the US (2014) - Percentage Breakdown for AB InBev, Constellation Brands, Inc., Heineken USA, MillerCoors and Others......148
Table 145: Market Shares of Leading Craft Beer Manufacturers in the US (2014) - Percentage Breakdown by Volume Sales for Boston Beer Company, Inc., Craft Brew Alliance, Inc., New Belgium Brewing Company, Spoetzl Brewery, Inc., Sierra Nevada Brewing Co. and Others......149
Alcoholic Beverages......150
Table 146: Market Shares of Leading Alcoholic Beverages Companies in Burundi (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Heineken N.V. and Others......150
Table 147: Market Shares of Alcoholic Beverages by Type in China (2014) - Percentage Breakdown by Volume Sales for Baiju, Beer, International Spirits. Wine and Others......151
Table 148: Market Shares of Leading Alcoholic Beverages by Brands in China (2015) - Percentage Breakdown by Value Sales for Budweiser, CRE, Kingway, Tsingtao, Yanjing, Zhujiang, and Others......152
Table 149: Market Shares of Leading Alcoholic Beverages Companies in Eastern Democratic Republic of the Congo (EDRC) (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Heineken N.V., SABMiller Plc and Others......153
Table 150: Market Shares of Leading Alcoholic Beverages Brands in Finland (2015) - Percentage Breakdown by Volume for Bear, Carlsberg, Private Label, Royal, Tuborgs Fabrikkerer, and Others......154
Table 151: Market Shares of Leading Alcoholic Beverages Companies in Kenya (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Heineken N.V., Keroche Breweries Ltd., SABMiller Plc and Others......155
Table 152: Market Shares of Leading Alcoholic Beverages Companies in Rwanda (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Heineken N.V. and Others......156
Table 153: Market Shares of Leading Alcoholic Beverages Companies in South Sudan (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Heineken N.V. and SABMiller Plc......157
Table 154: Market Shares of Leading Alcoholic Beverages Companies in Tanzania (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., SABMiller Plc and Others......158
Table 155: Market Shares of Leading Alcoholic Beverages Companies in Uganda (2014) - Percentage Breakdown by Value Sales for East African Breweries Ltd., Parambot Breweries Ltd., SABMiller Plc and Others......159
Ready To Drink Juices......160
Table 156: Market Shares of Leading RTD (Ready to Drink) Juice Manufacturers by Value Sales Worldwide (2014) - Percentage Share Breakdown for Coca Cola Company, Hangzhou Wahaha Group Co., Ltd., Huiyuan Juice Group Ltd., PepsiCo, Inc., Tingyi (Cayman Islands) Holding Corporation, Uni-President China Holdings Ltd., and Others......160
Table 157: Market Shares of Leading Ready - to - Drink (RTD) Juice Producers in Australia (2015) - Percentage Breakdown by Volume for Asahi Premium Beverages, Beam Global Spirits & Wine LLC, Brown-Forman Corporation, Campari, Diageo Plc, and Others......161
Table 158: Market Shares of Leading Ready To Drink Juice Manufacturers in China (2014) -Percentage Breakdown by Value for Coca-Cola, Hangzhou Wahaha Group Co., Ltd., Huiyuan Juice Group Ltd., PepsiCo, Inc., Tingyi (Cayman Islands) Holding Corporation Uni-President China Holdings Ltd. and Others......162
Table 159: Market Shares of Leading Ready - to - Drink (RTD) Juice Producers in New Zealand (2015) - Percentage Breakdown by Volume for Beam Global Spirits & Wine LLC, Independent Liquor, Lion, and Others......163
Spirits......164
Table 160: Market Shares of Leading Spirit Companies by Volume Sales (9-litre cases) Worldwide (2014) - Percentage Breakdown for Bacardi Limited, Central European Distribution Corporation (CEDC), Diageo Plc, La Martiniquaise Vietnam Wines and Spirits Co., Ltd., Pernod Ricard S.A., United Spirits Limited, and Others......164
Table 161: Market Shares of Leading Spirit Companies Worldwide (2015) - Percentage Share Breakdown by Volume for Bacardi Limited, Brown-Forman, Diageo Plc, Jim Beam, Pernod Ricard S.A. and Other......165
Table 162: Market Shares of Spirits by Category in Asia (2014) - Percentage Breakdown by Volume Sales for Cognac, Gin, Liqueurs, Rum, Scotch, Vodka and Others......166
Table 163: Market Shares of Leading White Spirits Manufacturers in India (2015) - Percentage Share Breakdown by Volume for Diageo India Pvt. Ltd., Radico Khaitan Ltd., United Spirits Ltd (USL) and Others......167
Table 164: Market Shares of Leading Spirit Brands in Philippines (2014) - Percentage Breakdown by Value Sales for Emperador, Ginebra San Miguel, Tanduay, and Others......168
Table 165: Market Shares of Spirits by Category in the US (2014) - Percentage Breakdown by Value Sales for Premium, Standard, Super Premium, Ultra Premium and Others......169
Vodka......170
Table 166: Market Shares of Leading Vodka Producers in Poland (2015) - Percentage Breakdown by Value for Belvedere Vodka, Central European Distribution Corporation (CEDC), Oaktree Capital Management LLC, and Others......170
Whiskey......171
Table 167: Market Shares of Leading Scotch Whisky Brands by Volume Sales (9-litre cases) Worldwide (2014) - Percentage Breakdown for Ballantine's (Pernod Ricard S.A.), Bell's (Diageo plc.), Chivas Regal (Pernod Ricard S.A.), Dewar's (Bacardi Limited), Grant's (William Grant & Sons, Inc.), J&B (Diageo plc.), Johnnie Walker Black (Diageo plc.), Johnnie Walker Red (Diageo plc.), Label 5 (La Martiniquaise), The Famous Grouse (Edrington Group), William Peel (Belvédère Group) and Others (100 Pipers, Buchanan's, Clan Campbell, Clan McGregor, Cutty Sark, Glenfiddich, Sir Edwards, Teacher's, and William Lawson's)......171
Table 168: Whiskey Market by Brand Worldwide (2014) - Percentage Share Breakdown by Volume for Jack Daniel and Others......172
Table 169: Market Shares of Leading Whiskey Manufacturing Companies in India (2015) - Percentage Share Breakdown by Volume for Allied Blenders & Distillers Pvt. Ltd., Jagatjit Industries Ltd., John Distilleries Ltd., Pernod Ricard India Pvt. Ltd., United Spirits Ltd (USL) and Others......173
Table 170: Market Shares of Leading Bourbon Whiskey Providers in the US (2014) - Percentage Breakdown by Value for Beam Suntory, Inc., Brown-Forman Corporation, Diageo Plc., Heaven Hill Distilleries, Inc., Sazerac Company, Inc. and Others......174
Wine......175
Table 171: Market Shares of Leading Wine Producers by Value Sales in the US (2014) - Percentage Breakdown for Constellation Brands, Inc., E&J Gallo Winery, The Wine Group, LLC, Trinchero Napa Valley Winery and Others......175
Table 172: Diageo Plc’s Sales by Geographic Region Worldwide (2011-2013) in £ Million for North America, Western Europe, Africa and Eastern Europe, Latin America and caribbean and Asia-Pacific......176
Table 173: Diageo Plc’s Sales by Product Segment Worldwide (2011-2013) in £ Million for Spirit, Beer, Wine, Ready to Drink and Others......177
Table 174: Diageo Plc’s Sales by Country Worldwide (2013-2014) in £ Million for Great Britain, United States and Netherlands......178